The Navigator Company

THE NAVIGATOR COMPANY

About This Project

INDUSTRIAL DESIGN, EXPERIENCE DESIGN, EXPERIENCE CONTENT, HOLOGRAPHIC ANIMATION, AUGMENTED REALITY.

Paperworld 2018 Frankfurt, Paperworld Middle East – Dubai and Paperworld Creativeworld Exhibition Barcelona are the three largest paper exhibitions in the world. To help our client The Navigator Company – one of the world’s largest companies in paper production – to reaffirm one of its flag values – INNOVATION – in these prestigious exhibitions, a stand with more than 200 m2 was designed, produced and implemented as well as several technological activations easy to practice. 

The creation of an Augmented Reality (AR) application and a 3D animated film for an XL3 holographic pyramid, with all the storytelling of the paper’s production cycle, were two of the pieces with highest impact.

 

Project Direction
The Navigator Company
UNVEIL • Exhibitions, Museums and Public Spaces

Concept and Design
Ivone Machado [US] for UNVEIL

Global Design 
US • United Skills in Creativity

Technological Brand Activations (AR and Holographic)
US • United Skills in Creativity

Production and Implementing
UNVEIL • Exhibitions, Museums and Public Spaces

Photo credits
US • United Skills in Creativity
Max Leitner

Category
US BRANDING, US EXPERIENCE
Tags
brand activation, hologram, navigator, stand, the navigator company